The PR Styleguide: Formats for Public Relations Practice
Brand:
Encourages students to make strategic public relations choices using the best forms and styles through examples, explanations, and actual PR pieces.A new list of editing marks most commonly used in the PR field.Consistent chapter structure continually reinforces the desired goal of each media type: What Are They? Who Gets Them? What Do They Do? How Do They Help? What Are the Pitfalls? How Should They Look? Where Should They Go? Did They Work?
88.95$